Lack of communication is a major reason why most companies’ internal change programs fail to achieve their goals. But with digital screens and Smartsign, you’ll have a powerful platform to convey your company’s key messages.

The two most important components that make Smartsign and digital signage effective for internal communication are relevance and group dynamics. Because of their open placement throughout the workplace, the screens signal relevance in a way that works like road signs in traffic – they are “in your face” in a way that an e-mail or an intranet cannot compete with. Since the messages are perceived communally by
employees, they also become more difficult to ignore. Plus, when all employees see the same thing at the same time, it contributes to a stronger collective reaction.

With Smartsign, you can inform employees, then guide them through understanding and acceptance to taking responsibility and action – to ensure your company’s policies and strategies have the desired effect. The user-friendly but powerful interface also makes it easy for many different employees to publish content, enabling timeliness and increasing relevance.